The Weekly Gripe

Gripes the News
The Soapbox
Gripes in the pipes
*

Since when did the Internet become The Cloud?

10 comments  Add a comment

My girlfriend has just emailed me to ask me my advice about Cloud Training for around 15-20 people.  I can tell you that it took all my willpower to resist the temptation to send her the link to the local DZs website.  That's a Drop Zone (place where sky divers go) for those who were wondering.  Now I know exactly what my partner was after, but this is something that is beginning to irritate me.  I'm referring to the increasingly popular (and unjustified) practice of giving something a different name when it already has a perfectly good one that most people already know and are comfortable with.

I'll diverge a little bit here because there's something else that irritates me and I just used one, the multitude of acronyms that we have to understand these days.  Coming from an IT background I get these all the time and take them in my stride, however, I can fully appreciate that some people just don't get them and would prefer to have plain old English.  I agree.  In fact sometimes I find them a bit confusing and annoying myself.

Back to the original gripe.  Since when did the Internet become The Cloud?  Clouds were around before computers.  Clouds are these great fluffy things in the sky, sometimes they're dark and grey and they might rain on you, or if you're lucky they'll dump enough snow on you so that you can't get to work!  But nevertheless, they're in the sky and they don't understand binary, have need assembly language, machine code and registers.  As it happens, most computer studies graduates haven't got a clue about these things either these days.  I think most of the important subjects have probably been replaced by Facebook!  Anyway, these lovely things in the sky have nothing to do with the Internet.

When did the Internet become The Cloud? I've heard these terms batted around quite a bit on technology blogs these days.  They're always talking about cloud this, cloud that, cloud computing, you're data is stored in the cloud etc.  etc.  By the way, if you do a search on Google for "cloud", guess what comes up first?  Nope, it's not a description of cumulus or nimbus cllouds, it's a Cloud Computing wikipedia page.  If you start typing "cloud stra" on the Google search page, guess what comes up?  A whole load of pages about "cloud strategy", not the information about Stratus Clouds as I'd expected.

The thing is, calling it "The Cloud" is just going to confuse a lot of people, mainly less computer literate or the slightly older ones.  We all know what The Internet is and we all know what clouds are so let's just leave it at that please.  Stop dreaming up new and confusing names for things just for the sake of it.

By: Keep it simple


Leave a comment

Nick

Nick

Yeah the 'Cloud' is just a huge scam useless pile of sh1t that Internet companys use to deceive their users.
28/10/13 Nick
-3
Cancer

Cancer

In response to ([Open sauce!] - 11-Jun-10 18:23), Apple has been just as guilty of this as Microsoft and Google, and probably even more-so. The company has re-invented itself to be the non-innovator of pre-existing technology with a new plastic cover and a 300% price hike to make it appeal more to the "look at my very useless but totally wonderful thing" class. They've been pushing the trendy hipster label for the last 10-15 years by re-labeling the already-established with their own catchy phrases so that their reputation for "exclusive elitism for everyone" propaganda.
04/10/12 Cancer
-3
Cloud-Brain

Cloud-Brain

"The Cloud" is just a marketing name for "Big Brother" tactics which try to persuade internet users to upload their files and personal data onto remote servers via the internet.
The subscriber below with his nickname "Cloud Vapourisation: Vanish into thin air" got it perfectly right. Upload your data to the cloud and you will permanently lose control of it. When you wish to remove it you will never be able to ensure it has actually been deleted, and of course, it may vanish into thin air at any time. It will enable hackers to access your data 24 hours a day for as long as the remote server is on air, and switching you computer off, and even removing your hard drive will provide you no protection whatsoever.
Microsoft, Google, Apple and any other providers who operate the servers will have ensured that their conditions of service will absolve them of any responsibility for loss or misuse of you data and their legal liability to compensate you for any damage you may suffer.
16/10/11 Cloud-Brain
6
Cloud Vapourisation: Vanish in

Cloud Vapourisation: Vanish in

The Internet became the Cloud when they started charging Cloud-Cuckoo Land prices for it.
25/01/11 Cloud Vapourisation: Vanish in
-13
allypally

allypally

Sorry guys but this Gripe is incredibly yawn-worthy!
Boring!!
21/06/10 allypally
-18
Aleedsfella

Aleedsfella

Cisco networking manuals (CCNA manuals) refer to the Internet as the cloud and have done for a long time.
16/06/10 Aleedsfella
7
Alto Stratus

Alto Stratus

The Cloud eh? That sounds like a lot of cotton woolly thinking.
12/06/10 Alto Stratus
-4
Ashley

Ashley

As 'The Ghost' said, large networks like the Internet for which it would impractical or unnecessary to show detail for have long been represented (and referred to) as clouds on network diagrams, so it's not technically 'wrong' at all. However, the recent overuse of the word to describe anything and everything that is computed in a distributed fashion is, I agree, very annoying and obviously only done because it's the latest marketing hype.
11/06/10 Ashley
-11
The Ghost of X.25

The Ghost of X.25

Packet switching networks were referred to as clouds, and drawn as such in network diagrams, before the Internet came along. Plus ca change.
11/06/10 The Ghost of X.25
-9
Open sauce!

Open sauce!

The cloud is Google and Microsoft's new attempt at corralling everyone and their money into their domains after disk and download distribution technologies failed to prevent piracy.
11/06/10 Open sauce!
-1

FEATURES

Gripes the News
Gripes in the pipes
The Soapbox
spinner