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Toblerone, mind the gap, less chocolate for your money

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Toblerone, mind the gap, less chocolate for your money

Some fans of Toblerone's distinctive triangular chocolate chunks are feeling down in the mouth after the look of two bars sold in the UK was changed.

Mondelez International, the company behind the product, has increased the gap between the peaks to reduce the weight of what were 400g and 170g bars.

Some consumers have described the move as "the wrong decision" and said the bigger spaces looked "stupid".

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Just another case of the shrinking confectionery bar I'm afraid and it's nothing new.  Just look at the shrinking Mars Bar, Twix and Marathon (OK, Snickers).  I'm pretty sure they were a lot bigger when I was younger.

The sugar tax crowd may well be happy with this but I'm sure the average consumer isn't.  We already get less for our money with lots of other every day products and this just another example of profits coming first.

The Toblerone may not have shrunk but there's definitely some ugly gaps there.  What do you think?  Will you still buy a reduced weight Toblerone bar?


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Disillusioned.

Disillusioned.

Typical example by a company to deceive customers by putting reduced content in same size box as before.
Would have more respect if they were "honest" about it & kept original mould, but in shorter box.
Still as yummy though!
Disillusioned.
9th Nov 16 09:11

!

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